Hi! I’m Bhawna Kaushik
In design, there are only perspectives and needs
I am a product designer and have designed in various niches: fintech, retail, ed-tech, and lending. What I love most about my work is seeing the solutions I helped design make users' lives easier in any way. I thrive on creating products that strike the perfect balance between business and user needs. Collaborating with other teams to understand limitations, opportunities, and diverse perspectives is something I truly enjoy.
When I'm not designing, you can find me exploring new cafes, hiking, reading, or planning my next vacation. I have too many hobbies to count, so I stick to the ones I indulge in most frequently. Of course, there are days when I'm too lazy to do any of these, but hey, we all need a break sometimes!
5+ years of cross-functional collaboration & leading design projects to craft experiences that are
Impactful, Intuitive, and Simple
18 Projects Delivered, 9 from Scratch to Success
Peek into some of my work
Lending
Revamp of existing funnel
Enhanced user experience and increased onboarding completion rates, all while ensuring compliance with RBI guidelines. Revamp in itself is a challenge because you have to take a product from 100-1000.
Balancehero: Onboarding flow
Role
Product Design
Duration
4 months
Sign Ups
+ 4.5%
Disbursal Amount
+ 1.1%
Fintech
0-1 Product
Personalised term insurance tailored to an individual's specific life goals and milestones instead of generic coverage. 0-1 products require PMF, Scalability, fast execution and sustainibility
INDmoney: Insurance & Goals
Role
Product Design
Duration
1 year (Phases)
Prime Member
+ 32%
Premium Value
+ ₹70 Lakhs(1st month)
Community
Creating User Interface with team
Worked with a fellow designer on the initial phase of the app. Mainly responsible for the User Interface of this app. Learning from one more designer helped me see things from different perspective and made the work more fun & feeling reassured
Flipit News: Now Flipit Money
Role
UI Design
Duration
4 months
Funding Received
in 2021
Contributions
apart from
work
1.
Scrum Master
Explored the scrum master role for our design team for two months
2.
Dribbble Volunteer
Volunteered in Delhi Dribbble design meetup organised by Designboat
3.
Speaker
Presented in Jaipur design meetup hosted by Design Union & ADPlist
Some Kind Words 💜
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Appreciate your efforts to build a better team and team culture
Jay Chaeyong Yi
CPO at Balance Hero
Well designed Onboarding Journey revamp & focused on resolving customer problems
Tigger Kim
Development Head at Balance Hero
You think bold & take full ownership for all your projects. Validation of multivariate design and strategic decisions helped in project success
Deepak Anniyappa
GM - Product Design Head
Bhawna always works diligently and successfully covers all corner scenarios avidly
Sagar Singal
Product Manager
I appreciate your dedication to create good working culture for design team. You handled the role of scrum master for our team well
Chloe Yu
Product Designer
Bhawna has done outstanding work with innovative designs on core value branding for office. Her dedication is truly impressive
Akshit Bhuwalka
Senior Manager- HR
My design philosophy
Data Driven & User’s Advocate
Identify core issues and make informed decisions. Balancing business and user needs
Cross-Team Collaboration
Ensures integrated solutions by working with different departments like dev, QA, PM & business, etc
Learner & Team Player
Maintain an open culture within the team to facilitate broad spectrum of learning & achieve common goals